As we all know, Microsoft is back with a bang in the smartphone business with its latest Windows 10 phones, Lumia 950 and Lumia 950 XL. The only major operating systems today are Android and iOS which have already pushed out Blackberry’s BB10.
With the launch of Lumia 950 and Lumia 950 XL, which seem to have been in the news for all the right reasons, a question arises: will these devices work wonders for Microsoft?
When it comes to gadgets, hardware is more important than design or features. If hardware is not up to mark then no matter how advanced the features, design or specifications are, the smartphone will not last longer. Microsoft has cracked the code and is focusing on manufacturing devices that have better hardware.
At the Asus event, Terry Myerson, Microsoft VP of Devices and Windowsm said, “We’re building devices to be able to reinvent categories, and to create new categories for the Windows ecosystem.” While confirming that Microsoft wants people to choose Windows 10, he added, “I think those customers should choose Windows. I believe we built a better product.”
No doubt Microsoft has built better products, but whether it will be able to convince a million users to switch to Windows is something we are not sure of. Microsoft is not even aiming at it. As the VP says, if they want users to get Windows 10, it will happen “one customer at a time.”