LG is geared up for a global launch of its K-series, the K4 and K10 smartphones. The South-Korean company will initially launch the devices in Europe and then move across Asia and Latin America. The idea is to help consumers experience LG’s premium design philosophy in a global market flooded with smartphones from various brands.
President and CEO of LG Electronics Mobile Communications Juno Cho said, “Affordable mass-tier phones with advanced features are becoming more and more important. Our newest K Series is designed for our consumers to experience LG’s premium design philosophy and optimized mobile experience across disparate smartphone categories.”
The K4 was recently spotted on LG’s Russian website, while the K10 is already available in the company’s home country in South Korea. Apart from Latin America, Asia and Middle East; LG will sell the two smartphones in the Commonwealth of Independent States (CIS) region starting this week, reported GSM Arena.
The LG K4 smartphone packs in dual-SIM with Android 5.1.1 Lollipop running at its core. It features a 64-bit quad-core MediaTek MT6735 SoC set at 1GHz combined with 1GB of RAM and Mali-T720 GPU. The device carries a 5MP rear camera and a 2MP rear camera. Enabled by 4G LTE, the device has other connectivity options like Wi-Fi Direct, Micro USB 2.0 and Bluetooth v4.1, reported Gadgets NDTV.
Uber Gizmo reports that the LG K10 has a 5.3-inch screen with IPS LCD touchscreen with multitouch feature. The screen is packed with 1280 x 720 pixel resolution with 277ppi. The phone boasts a 13MP rear camera and a 5MP front camera. It has an internal storage space of 16GB, a battery capacity of 2,300mAH and 2GB of RAM. Powered by an octa-core 1.14GHz processor, the model runs on Android 5.1 operating system.
LG announced the LG K7 and LG K10 at the Consumer Electronics Show (CES) in Las Vegas in the beginning of January this year. Only the K4 and K10 will go global in the following months.