October 3 can’t come fast enough for “Chick-fil-A”. The Atlanta-based brand known for chicken sandwiches is set to open its very first full-service restaurant in New York City on Saturday, right at the corner of West 37th Street and 6th Avenue.
And in grand Chick-fil-A tradition, the popular restaurant chain will be giving 100 people free Chick-fil-A meals for a year thanks to its First 100 program.
The First 100 tradition actually starts with a draw and for this, eager participants have to show up at the new restaurant location between 5:30 AM and 6:00 AM local time on the very day of the opening itself. Afterwards, the ones that get picked by the draw will be able to participate in a number of Chick-fil-A pre-grand opening events while camping overnight at the new location. Participants who stay within their designated areas throughout the event get to win a free meal from Chick-fil-A every week for a whole year. This totals to 52 Chick-fil-A sandwich meals that comes with a Chick-fil-A chicken sandwich, medium waffle potato fries and a medium drink.
The new Chick-fil-A restaurant in New York’s Garment District will actually be the largest ever in the country, spanning 5,000 square feet of space and occupying three storeys. It is owned and operated by Chick-fil-A veteran franchise operator Oscar Fittipaldi who was already operating his very own Chick-fil-A restaurant in Philadelphia for the past five years.
Meanwhile, New Yorkers may also be happy to know that there is more Chick-fil-A love coming their way. The restaurant’s second location is due to open at West 46th and 6th Avenue by early 2016. At the same time, there are also plans to open various restaurants in Manhattan and surrounding boroughs in the coming two years. In addition, there is also a franchised location set to open in Port Jefferson on Long Island on October 7.