Today, Adidas and the National Basketball Association (NBA) unveiled the much awaited All-Star uniforms and apparel collection for the 65th NBA All-Star Game happening in Toronto on February 14.
Adidas is the official oncourt apparel provider for the NBA and for this collection, the goal was to pay homage to several things: always enthusiastic basketball fans, Toronto’s rich NBA history and cosmopolitan energy.
The 2016 NBA All-Star Game will actually be a historic first for the NBA since this will be the first time that the said will be played outside the United States. And to pay tribute to the significance of this event, Adidas Global Basketball General Manager Chris Grancio says the company decided to include design elements that are uniquely Toronto, reflecting “the city’s basketball history, sports culture and unique fashion scene.”
In fact, the red and white All-Star uniforms for the Western Conference as well as the white and blue uniforms for the Eastern Conference both have a maple leaf overlay at the front of the jerseys. This is a fitting tribute to Canada’s national symbol. Meanwhile, host city Toronto get its own tribute in the back of the jerseys where its cityscape is displayed. At the same time, the clean, single-layered fonts on the uniforms were done in honor of NBA’s earlier days in Toronto. NBA first came to Toronto back in November 1, 1946 where the New York Knickerbockers played against the Toronto Huskies.
The NBA All-Star uniforms are priced from $70 to $110 while the adult track jackets are from $110 to $200. At the same time, there are also adult and youth T-shirts that are priced from $20 to $30 as well as headwear from $20 to $26. These will become available on NBAStore.com in January 2016. At the same time, there will also be select NBA All-Star merchandise that will be sold on NBAStore.eu and NBAStore.cn.