Windows 10 Upgrade Strategy: Microsoft Exec Calls Windows 7 A Security Risk
Microsoft desperately wants the world to switch to Windows 10. To turn this dream into reality, the company has been badly pushing the “Windows 10 upgrade.” Microsoft has also been trying a number of weird strategies to convince Windows 7 and Windows 8.1 users to upgrade systems. Is the recent statement from a Microsoft executive about Windows 7 just another strategy?Advertisement
What has the executive said that once again brought the “Windows 10 upgrade” into limelight? Chris Capossela believes that the operating system can be a threat to your security. According to Forbes, while talking to Windows Weekly, Capossela said that Windows 7 users who are choosing the old OS are doing so at their own risk and peril.
He further said, “We do worry when people are running an operating system that’s 10 years old that the next printer they buy isn’t going to work well, or they buy a new game, they buy Fallout 4, a very popular game, and it doesn’t work on a bunch of older machines. And so, as we are pushing our ISV [Independent Software Vendor] and hardware partners to build great new stuff that takes advantage of Windows 10 that obviously makes the old stuff really bad and not to mention viruses and security problems.” He also stated that it is “so incredibly important to try to end the fragmentation of the Windows install base” and to take Windows users to a “safer place.”
There are no second thoughts about these statements being just another strategy to promote Windows 10. It has been observed that Windows 7 and 8.1 users are comfortable with their current operating systems, and even after trying for so long Microsoft is not able to convince them for a Windows 10 upgrade. No automatic upgrades and “Upgrade Now” prompts work on them. Microsoft is still trying to push the upgrade by sending constant alerts and notifications to users and by making automatic changes to older Windows desktops. But as this step has been criticized by the tech industry, it looks like Microsoft is convincing people for a Windows 10 upgrade in a completely different manner. This time, by spreading fear among Windows 7 users.