Walmart Starts Selling Pre-Owned Videogames
Over six months ago, Walmart began facilitating game trade-ins in its stores. Now, the giant retail chain is starting to sell pre-owned video games through up to 1,700 of its existing stores nationwide.
Now, certified pre-owned videogame titles could be found with their own special section, together with other games in stores. The company is obviously targeting the huge market of over 117 million video gamers across the US.
Walmart previously said that it would start focusing on the $2 billion market of pre-owned games. In a statement, it said that it has started doing that. Thus, gamers can now drop by Walmart stores to find something to quench their videogame needs and wants.
Call of Duty: Advanced Warfare
Among the very first pre-owned titles to land at Walmart is ‘Call of Duty: Advanced Warfare.’ Walmart would offer the game a day before its official release next week.
The company revealed that the day Zero Edition of the game would be offered to customers for $59.96 through its 3,600 stores, beginning 12:01 a.m. on Monday (November 3). Online shoppers can opt for same-day pickup.
As part of this sale, the retail chain would also hold in-store events across over 2,800 locations, beginning at 10 p.m. on Sunday night (local time, November 2). There, shoppers can participate in various early-play tournaments and get giveaways, including Call of Duty posters as well as patches.
That’s not all. Those who would would buy specially-marked Mountain Dew,Diet Dew 24-packs, and Doritos products could have access to exclusive in-game specials.
Special offers on the launch day itself
Meanwhile, on Monday and Tuesday (November 3 and November 4), the retail chain would offer 50% discount to buyers of Call of Duty: Advanced Warfare. That would apply to those who are trading in used videogames. At the same time, shoppers can double their trade-in purchases if they buy PlayStation 4 console from the stores.
The game can also be pre-ordered online. Among the titles available are for Xbox 360, Xbox One, PlayStation 4, PC, and PS3 through Microsoft, Best Buy, Amazon, Costco, Xbox Store, and GameStop.