Spotify Takes A Leap Towards Google’s Cloud
Spotify is in for a big change! For the past years, the music company has managed to expand itself from a start up to one of the “big shots” in the music streaming industry. It has started as a small streaming music service provider that is based in a Scandinavian data center with a few machines to provide for its consumers.Advertisement
It managed to be successful and has expanded its reach into data centers within the United Kingdom and the United States of America. And now, the Swedish company is set to expand more. It has just announced that it has decided to move its entire service out of all its data centers and move them into the Google’s cloud computing services, reports Wired.
The Wall Street Journal adds, that Spotify still plans to continue its music files on Amazon Simple Storage service. It also has no plans of changing its distribution of music to its far flung users. For now, it will still be distributed through several content delivery services, including Amazon CloudFront.
Additionally, according to Engadget, the music streaming start up has already moved 250,000 accounts out of the 75 million costumers they have. It is estimated that moving all the accounts might get done within the next 18 months.
According to the Scandinavian firm, the move is big for the company as it is obsessed with providing a streaming experience that feels as though the user has all the music in the world on their devices. Spotify VP of Engineering and Infrastructure, Nicholas Harteau, wrote in a blog post that historically, they have taken a traditional approach to doing this.
This includes “buying or leasing data-center space, server hardware and networking gear as close to their customers as possible. This approach has allowed us to give you music instantly, wherever you are in the world Harteau adds.
On deciding to move to Google, Harteau said that it was based on their experience with the tech giant’s data platform and tools. He said that “good infrastructure isn’t just about keeping things up and running, it’s about making all of our teams more efficient and more effective,” and the search engine’s data stack does that for them in spades.
Harteau also writes that “Google has long been a thought-leader in this space, and this shows in the sophistication and quality of its data offerings. From traditional batch processing with Dataproc, to rock-solid event delivery with Pub/Sub to the nearly magical abilities of BigQuery, building on Google’s data infrastructure provides us with a significant advantage where it matters the most.”
Although there are no additional details mentioned, Harteau admits that the American multinational company has fought hard for the business deal to take place. He says they negotiated hard on the price. Meanwhile Amazon, Google’s biggest competitor in that line of service has declined to comment.