New Apple TV To Debut In September

New Apple TV To Debut In September
Photo Credit: Cristiano Betta via Compfight cc
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There’s a new generation of Apple TV coming out soon and rumors have indicated that the target release date is September, BuzzFeed has learned. Moreover, the unveiling of the new Apple TV may also coincide with a routine debut of a new iPhone.


Earlier this year, The Wall Street Journal reported that Apple is looking to offer around 25 channels on Apple TV including a host of major networks like ABC, Fox and CBS. Meanwhile, do not expect to see NBCUniversal and sister networks USA and Bravo on Apple TV anytime soon, as NBCUniversal and Apple have reportedly had a falling out.

In addition, BuzzFeed also reports that the “next-generation” Apple TV will also feature Apple’s A8 system on chip. Furthermore, the upcoming Apple TV will also boast a significantly improved remote control that features a touch-pad input. At the same time, the new Apple TV will also have more on-board storage and an improved operating system that supports the Siri voice control.

Back in 2012, Apple announced the launch of the new Apple TV, which features “1080p programming including iTunes® movies and TV shows, Netflix, Vimeo, photos and more in HD.” At that time, Apple Senior Vice President of Worldwide Marketing Philip Schiller said, “People are going to love streaming movies and TV shows in 1080p with the new Apple TV, and photos look beautiful displayed at the maximum resolution of your TV.”

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Moreover, he added, “Apple TV is easier than ever to use with its new icon-based interface and the ability to access your purchased movies, TV shows and music right from iCloud.”

Apple TV gives users access to as much as 90,000 television episodes and 15,000 movies. It can be readily be accessed from the iPhone, iPad, iPod touch, Mac or PC.

Earlier this month, Apple released its 2015 third quarter results. Apple’s quarterly revenue declined by 14% to around $49.6 billion from around $58 billion during the second quarter of 2015. Nonetheless, Apple Chief Executive Officer Tim Cook remarked that the quarter was quite good for the company.

Cook said, “We had an amazing quarter, with iPhone revenue up 59 percent over last year, strong sales of Mac, all-time record revenue from services, driven by the App Store, and a great start for Apple Watch.”

According to its revenue data, the 2015 third quarter revenue for Apple’s other products grew by about 56%, amounting to around $2.6 billion. This includes sales of Apple TV, among others.