Hulu CEO Confirms Live TV for 2017, Rumored Price

Hulu CEO Confirms Live TV for 2017, Rumored Price
Hulu at OSCON Garrett Heath / Flickr cc
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Earlier this morning, Hulu CEO Mike Hopkins announced that the company is working on a live television streaming service which will land in the hands of the consumers in 2017. The announcement was expected by many due to the rumored reports on Hulu’s Live TV by The Wall St. Journal. However, Hopkins revealed very little details on the product’s content and channel selection, more reports are expected to arrive by the year end.


The streaming device will offer services which will be a varied combination of broadcast television and cable TV, the CEO said. “This means our viewers will be able to enjoy live sports, news and events all in real-time without a traditional cable or satellite subscription,” said Hopkins. “We’re going to fuse the best of linear television and on-demand in a deeply personalized experience optimized for the contemporary, always-connected television fan.”

He also pointed out that viewers will have access to enjoy their favorite shows and cheer for their favorite teams. Live sports content are currently out of the reach for rival companies like Amazon and Netflix. TV streaming services like Vue and Sling TV are the only company with access to live programs.

According to Wall St. Journal’s report the Hulu Live TV would include channels like ABC, ESPN, Disney, Fox, Fox news, FX and Fox’s sports channels. However, NBC Universal has denied Hulu’s offer. A later report from Variety suggests that Hulu and NBC Universal are currently in early stages of “active negotitation.”

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The service will be similar to that of a TV subscription. Watching the usual television, But, the add-on feature includes few on-demand programs on TV shows. The WSJ reports also suggest that the service would be somewhere around $40 per month. However, we still haven’t received any official announcement for the pricing. Hopkins also confirmed more news on Hulu Live TV will be revealed this year, providing plenty of opportunities for advertisers to get on board.

Also Read: Apple Loses “iPhone” Trademark to Beijing Company

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