Android Takes another Milestone; Accounts for 81% of Global Smartphone Market
Google Inc’s Android had another milestone in the third quarter. According to data released by IDC, the mobile operating system further became more popular during the quarter. In fact, it accounted for 81.9% of the total global smartphone market during the period.
Analysts cited an expanded list of vendors for Android’s strong quarterly growth. For quite some time now, the operating system has been the most popular mobile platform in the global smartphone market. This could be because it has always been a free and adoptable operating system that is being used by many brands.
Samsung Electronics’ smartphones are still the most popular among all brands that use Android as mobile operating system. The company now accounts for 39.9% of overall Android shipments during the quarter. Meanwhile, other Android vendors continue to struggle to obtain significant market share.
Apple Inc’s iOS is still the second most popular mobile operating system in the market during the third quarter. However, it is a far second to Android. iOS accounted for 12.9% of all mobile operating system used in the period. That dropped from 14.4% in the same quarter in 2012.
IDC analysts thought that iOS’ market share remained weak because of the soft demand for the platform in the weeks prior to the launch of the new iOS 7 iPhones. They reiterated that sales of 9 million units of new iPhones on the last week of September could also be considered as a milestone for the company. Apple is expected to have a stronger sales figure in the current quarter.
Windows Phone and BlackBerry OS
Windows Phone also had its own milestone. That is because its sales jumped 156% in the third quarter compared to the same period last year. However, its overall market share remains pale when compared to market share of more popular competitors. Windows Phone accounted for 3.6% of the mobile OS market from just 2% year on year.
The mobile operating system of Microsoft Corp was bolstered by sales of the handset business of Nokia Corp, which was recently acquired by the company. Windows Phone shipped 9.5 million handsets in the quarter. Nokia accounted for 93.2% of those.
Meanwhile, BlackBerry continued to lose steam in the quarter, according to IDC. BlackBerry OS had a market share of just 1.7% in the third quarter. In comparison, that fell from about 4.5% in the same period last year.